Job Descriptions
• Brand Experience & Strategy:
- Develop and implement strategies to create meaningful brand experiences across digital, physical, and social channels.
- Ensure brand consistency across all customer interactions, marketing campaigns, and product experiences.
- Initiate, develop, and execute all creative projects/activities to elevate innovation and establish a unified brand understanding and company voice.
- Lead the development and execution of creative projects, including installations, decorations, window displays, and in-store events, to enhance brand presence.
- Analyze customer insights and market trends to enhance brand engagement and perception.
• Customer Engagement & Activation:
- Design and execute experiential marketing campaigns, events, and activations to deepen customer connections.
- Collaborate with marketing, sales, and product teams to enhance the end-to-end customer journey.
- Oversee packaging design and execution to align with the brand’s identity and customer expectations.
- Leverage customer feedback, reviews, and research to refine brand experience strategies.
Qualifications
• Eduction:
- Bachelor’s Degree in Graphic, Design, Communication art or art related flied.
• Experience:
- Minimum of 5+ years of experience in design fashion-related project management, event-experience design.
- Strong conceptual, graphic design, type, and page layout skills for projects ranging from print to interactive to broadcast.
- Excellent project management and organizational skills.
- Creative mindset with a passion for storytelling and experiential marketing.
- Adobe Program and 3D sketchups is plus
• Personal Attributes:
- Creative mindset with a passion for storytelling and experiential marketing.
- Ability to work collaboratively across teams and manage multiple projects.
- A tastemaker with solid understanding of Fashion, creative and branding.
- Make-it-happen attitude.